paroolSep 9, 2026, 15:00

Thanks to one video, Ilse DeLange is suddenly a hit with a young audience: why old songs are breaking through again on TikTok

The 2008 song So Incredible by Ilse DeLange has become a massive hit again after a viral TikTok trend, landing the track in the top 10 on Spotify in the Netherlands. The revival, spurred by influencers and social media usage, highlights how older tracks can reach new, younger audiences and revitalize the careers of established artists.

The 2008 track So Incredible by Dutch singer Ilse DeLange has experienced a massive resurgence in popularity after a viral TikTok video by influencer Aïsha Vis. The song has since entered the top 10 most-streamed tracks on Spotify in the Netherlands, with other influencers and public figures like skater Jutta Leerdam also promoting the song to younger audiences. While younger listeners are discovering the music for the first time, others find it nostalgic, comparing the phenomenon to other legacy songs that have found new life through social media trends.

DeLange, who expressed surprise at this newfound attention, has begun actively engaging with her younger fans by sharing her own TikTok content. She recently met with Aïsha Vis to celebrate the success, and other tracks from her catalog are now seeing a boost in streams as well. This trend reflects a broader shift where TikTok plays a crucial role in reviving older hits, providing established artists with a significant career boost through viral moments.

Culture

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Based on reporting by parool. Translated and condensed by LocalHeadlines.

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