Trashed or praised: what happens if your restaurant is in Proefwerk? ‘After that review, our turnover doubled’
Food critic Mara Grimm is reflecting on five years of writing Proefwerk restaurant reviews by interviewing the Amsterdam restaurateurs she has featured. The column's impact varies significantly, with some owners reporting massive spikes in reservations and others feeling the pressure of public scrutiny.
Based on reporting by parool. Translated and condensed by LocalHeadlines.

