paroolNov 10, 2026, 15:58

Kim Kardashian's advent calendar slammed on TikTok: 'It is genuinely the worst calendar ever'

Kim Kardashian's Skims advent calendar is facing heavy criticism on TikTok for containing low-value items that customers feel do not justify its high price tag. In response to the backlash, Skims has offered customers a full refund or store credit while pledging to improve future products.

The Skims advent calendar, created by Kim Kardashian’s shapewear brand, has faced severe backlash on TikTok due to its underwhelming contents. Retailing for 148 dollars, the twelve-day calendar features items such as a hair clip, a keychain, and elastic bands, which many fans argue are not worth the price. Consumers have labeled the product a disappointment, with some comparing it to past controversial mystery box releases. The criticism has been widespread, including among users in the Netherlands who took to social media to express their frustration.

In response to the negative feedback, Skims has reached out to customers to offer either a full refund or store credit, promising to use the feedback for future product launches. However, some social media influencers speculate that the poor quality might be a calculated marketing strategy designed to generate viral attention. Whether accidental or intentional, the controversy has ensured significant exposure for both the brand and its founder, keeping the name Skims at the center of online discourse.

Culture Lifestyle Netherlands

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Based on reporting by parool. Translated and condensed by LocalHeadlines.

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