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Ben (of Ben & Jerry’s) wants to ‘free’ his ice cream brand: ‘They no longer dare to speak out against Trump’

Ben (of Ben & Jerry’s) wants to ‘free’ his ice cream brand: ‘They no longer dare to speak out against Trump’

Ben Cohen, the founder of Ben & Jerry’s, has expressed a desire to buy back the ice cream brand, claiming that its social activism has been stifled under corporate ownership. While Cohen argues the brand now prioritizes profit over its tradition of political expression, CEO Jochanan Senf maintains that the company's core ideals remain intact. The dispute highlights the ongoing tension between corporate profitability and mission-driven social goals.

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